Document Type : Original Article
Author
Assistant Professor, Department of Tourism, Faculty of Economics, Management and Accounting, Yazd University, Yazd, Iran
Abstract
In the 21st century, the meaning of places is essential to people. Meanings have
gained symbolic importance through tourism heritage. Tourism is a powerful force
in shaping the world and our understanding of different cultures, people, and
places. This research investigates the complexities of religious tourism and the
management of religious destinations. It obtains criteria for managing religious
goals with a detailed look and uses the descriptive-analytical method based on
library documents and the opinion of research experts. Then, using research experts
and ISM-PLS hybrid approach, a three-level framework for managing religious
goals in Yazd city has been presented and analyzed. The results showed that the
government's decisions and actions were the most effective criteria. The ultimate
goal was to create a sense of trust and security among religious tourists. It is hoped
that the findings of this research will be a starting point for managing religious
tourism destinations and a guide for examining the complexities of Islamic tourism
destinations and their management.
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