Study of Short Videos Uploaded on the Instagram platform Related to Sustainable Cross-Cultural Communication Management Cases of Iran and Oman

Leila Babakhani; Mohammad Hossein Imani Khoshkhoo

Articles in Press, Accepted Manuscript, Available Online from 01 March 2023

https://doi.org/10.22133/ijtcs.2023.159377

Abstract
  Technological development, especially over the past few years has influenced the quality of human lives considerably. According to the World Tourism Organization, the internet plays a crucial role in tourism, since it provides an opportunity for access to tourists across the world and it has the most ...  Read More

The presentation of a cultural marketing model based on the destination's cultural elements (Case Study: Shiraz)

Maryam Araghy; Mohammad Hossein Imani Khoshkhoo; Manouchehr Jahanian; Mahdieh Shahrabi Farahani

Articles in Press, Accepted Manuscript, Available Online from 23 October 2022

Abstract
  this study seeks to propose a cultural marketing model based on the cultural characteristics of the tourism destination of Shiraz. The research was conducted using a qualitative research method as well as semi-structured interviews with tourism and marketing specialists. Based on the rational approach ...  Read More