The Role of Religious Tourism and Empirical Marketing in the Development of Entrepreneurial Sports Opportunities in Mashhad

Ahmad Mahmoudi; Mohammad Hosein Ghorbani; Bahador Azizi; Saman Mehri; Hosein Bahador

Volume 5, Issue 1 , August 2021, , Pages 77-102

https://doi.org/10.22133/ijts.2021.140639

Abstract
  This study investigates the role of religious tourism and experimental marketing in developing entrepreneurial sports opportunities in Mashhad. As the first step, the study's statistical population consisted of all tourists in Mashhad who have been there for at least one week for religious tourism and ...  Read More